Home to 180 nationalities, Amsterdam prides itself as a melting pot. As a freelance writer, who also happens to be a mixed-race buitenlander, I often shine a spotlight on diversity in my content because representation matters and so does local impact.
In 2020, the momentum behind #BLM brought well-deserved attention to Black-owned businesses in Amsterdam and beyond. Supporting minority-owned spaces contributes to the community, helps close the racial wealth gap, promotes job creation and makes a statement for other brands to follow suit.
So, whether you’re new to the #buyblack movement or already tend to shop locally, use Mini Maatje as a pocket guide for spending a day in Black-owned Amsterdam.