WE'RE BRINGING OUR COMMUNITY THEIR FLOWERS #COMMUNITYTQTB

Mini Maatje

Welcome to Mini Maatje

Home to 180 nationalities, Amsterdam prides itself as a melting pot. As a freelance writer, who also happens to be a mixed-race buitenlander, I often shine a spotlight on diversity in my content because representation matters and so does local impact.

In 2020, the momentum behind #BLM brought well-deserved attention to Black-owned businesses in Amsterdam and beyond. Supporting minority-owned spaces contributes to the community, helps close the racial wealth gap, promotes job creation and makes a statement for other brands to follow suit.

So, whether you’re new to the #buyblack movement or already tend to shop locally, use Mini Maatje as a pocket guide for spending a day in Black-owned Amsterdam.

–– Lily Heaton (she/her)

Mini Maatje Editor

Follow Lily: @lilywanderlust


CHECK OUT MINI MAATJE IN JOURNAL 001

Turn to page 31 in the centre of the journal for your own rip-out-and-keep version of Mini Maatje to share with your friends and fam when they come to visit.

Or keep it handy for when you want to see a different side of the city yourself.

Order your copy of Journal 001 now.


DID WE MISS ANYONE?

Know a Black-owned business in Amsterdam that’s not included, or want to feature your own? 

Email info@thestudy.group and we’ll add them to the directory.